Gardeners will be able to help a leading horticultural charity in 2016 – by growing a new fragrant sweet pea.
The pink bloom, called ‘Eleanore Udall,’ is the result of a partnership between Thrive, which helps people living with disabilities or ill health through horticulture, and Thompson & Morgan.
It is expected to raise over £10,000 for Thrive.
The sweet pea was selected for its graduated pink petals and “heavenly scent” and is ideal for cutting.
Sweet pea ‘Eleanore Udall’ was named to commemorate the late wife of the founder of Thrive, the late Rev Dr Geoffrey Udall.
Thrive chief executive Kathryn Rossiter said: “We will be selling packets of the sweet pea via our website and at outlets with 100 per cent of the profits coming to us.”
T&M will also sell sweet pea ‘Eleanore Udall’ via its 2016 seed catalogue and website, with 50 per cent of proceeds going to charity.
T&M horticultural director Paul Hansord said: “Sweet peas are easy to grow and produce impressive results no matter what your skill level.
“They can be sown from January to April, and again from September to November, providing us with two long sales windows to maximise income for Thrive.”
‘Eleanore Uddall’ will retail from January priced at £2.99 for 25 seeds. 8 thrive.org.uk and www.thompson-morgan.com for details.