Seed firm Unwins has teamed up with charity Garden Organic to bring out a range of organic seeds for kitchen gardeners.
The line-up of 24 varieties, including herbs, peas, salad leaves and beans, is aimed at Britain’s growing band of gardeners who are keen to cultivate edible crops in a sustainable manner.
Called Unwins Organic, sales of seeds will help to fund Garden Organic (formerly known as the HDRA), which has been promoting organic gardening for 50 years.
A spokeswoman for Unwins, which is owned by garden products giant Westland, said: “Organic gardening is becoming more popular.
“This is due to increasing press coverage of organics, while BBC2’s Gardeners’ World talks a lot about how to garden organically.”
The range includes gardeners’ favourites such as tomato ‘Moneymaker’ and pepper ‘Californian Wonder’ (both £1.99) plus runner bean ‘White Emergo’ (£2.99).
An educational leaflet, written by Garden Organic, will be available for customers alongside seeds at garden centres.
Chief horticultural officer at Garden Organic, Bob Sherman, said: “We hope the appeal and variety of the range will encourage many more people to have a go at growing their own organic produce.”